With the Mercedes-Maybach EQS 680 SUV, the legendary brand is presenting its first all-electric series model. It is based on the technology of the EQS SUV from Mercedes-EQ and combines it with the exclusivity of Maybach—in line with Karl Maybach’s maxim: “What is good must also be beautiful”. The special exterior with an upright Mercedes star on the hood and a striking black panel front, which carries the specific Maybach radiator grille into the age of electromobility, ensures an unmistakable appearance.
The optional two-tone paintwork is also typical of the brand. Thanks to exquisite materials, perfect craftsmanship and exclusive details, the spacious interior offers a holistic comfort experience with a cocooning effect. With its consistent interpretation of Sophisticated Luxury, the Mercedes-Maybach EQS SUV sets the new benchmark in the all-electric top-end luxury SUV segment.
Mercedes-Maybach enriches the dynamic purpose design of the EQS SUV from Mercedes-EQ with exclusive elements that give it its very own character. The Mercedes star sits enthroned on the hood, defining the status. The front is characterised by the brand-typical black panel with vertical, chrome-plated trim strips in a three-dimensional depth look. The large black panel is smooth closed for the first time. The high-tech element for the radar sensors is fully integrated and no longer visible.
Chrome-plated, filigree slats can also be found on the air intake of the bumper. The classic MAYBACH lettering is discreetly incorporated into a chrome-plated decorative strip, which forms a unit with the continuous light strip of the standard DIGITAL LIGHT headlights. The Maybach pattern with several small brand emblems can also be found in trim parts of the side bumper. DIGITAL LIGHT welcomes and says goodbye to the driver with a special light show. As a further greeting, an animated projection of the Maybach pattern shines in all four doors.
When viewed from the side, specific features include the bold chrome surrounds on the side windows and the chrome-plated B-pillar trim. This decorative element is an integral part of the Mercedes-Maybach signature and highlights the length of the rear seating area. A Maybach emblem on the D-pillar underlines the high quality. The lettering EQS is subtly integrated into the front window triangle. The pronounced wheel arches with claddings in high-gloss black emphasise the SUV’s power and emotional presence.
Appropriately, the Mercedes-Maybach EQS SUV rolls on exclusive 21 or 22-inch alloy and forged wheels. The MAYBACH lettering can be found on the integrated, exquisitely designed wheel hub caps. Another eye-catcher are the standard running boards, which are illuminated in the dark. The treads are made of anodised aluminium, which echoes the pinstripe look of the black panel front. The Maybach emblem is also stylishly integrated here.
At the rear, the rear lights underline the exclusive character as a continuous light strip with a two-part helix. The lights are animated across the entire width. There are also chrome trim elements on the tailgate, on the rear apron and the spoiler lip, as well as the MAYBACH lettering. The special appearance of the Mercedes-Maybach EQS SUV also includes the brand-typical two-tone paintwork with a filigree pinstripe. It is applied by hand according to the highest quality criteria and is available in five color combinations: high-tech silver/obsidian black, high-tech silver/nautical blue, obsidian black/selenite grey, obsidian black/kalahari gold and velvet brown/onyx black.
The design of the interior also consistently follows the Maybach credo “What is good must also be beautiful”. A highlight for the front passengers is the standard MBUX Hyperscreen with “zero layer” and Mercedes‑Maybach-specific start-up animations on all three displays. The overall visual appearance is specially designed for the Mercedes-Maybach EQS SUV in an elegant deep blue.
The numerous exclusive features include the animated display of the instrument cluster in “MAYBACH” mode. The surrounds for the round instruments are in rose gold, which is typical of the brand. An alternative display form to the tubes is the sporty “Pure EV” style. A three-dimensional performance bar conveys the respective driving status (driving, accelerating, charging).
Mercedes-Maybach wants to combine luxury with sustainability. In the Mercedes-Maybach EQS SUV, a number of parts and components are made from resource-saving materials. Secondary steel and recycled aluminium are also included. The aim of Mercedes-Benz is to at least halve CO2 emissions per passenger car in the new vehicle fleet over the entire life cycle by the end of this decade compared to 2020 levels. From 2039, the new car and van fleet should be net carbon-neutral over their life cycle and the entire value chain.