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The urban allure of 96+Broadway on the Upper West Side

With its portfolio of 131 meticulously designed residences and a suite of exceptional amenities, 96+Broadway is a testament to refined urban living. Share

In the heart of Manhattan’s iconic Upper West Side, 96+Broadway tower punctuates the skyline, stretching 23 stories high and housing 131 luxury residences. This architectural addition, strategically nestled at 250 West 96th Street, bridges the gap between the lush expanse of Riverside Park and the vibrancy of Central Park.

Van Nguyen of JVP Management is the visionary behind this project. With a decade-long personal connection to the area, Nguyen’s keen insights paved the way for this upscale development. The land acquisition from the prominent development company, Extell, in 2019 set the stage for the construction, which faced its own set of challenges during the pandemic-era construction freeze.

The urban allure of 96+Broadway on the Upper West Side

The structural feat was accomplished in collaboration with Leeding Builders Group and engineering behemoth, WSP, known for their commendable work on the Central Park Tower. But beyond the construction, the design aspect has garnered significant attention. The range of residences vary from one- to five-bedroom apartments, with the pinnacle of luxury manifesting in three expansive penthouses, one of which has already found an owner.

Stamped with the creative genius of Danish designer, Thomas Juul-Hansen, renowned for his works on 27 Wooster, High Line 23, and Two Ten West 77, Hansen has seamlessly intertwined modernity with loft-like elegance in this development. The exterior stands as an homage to the area’s limestone-clad Beaux-Arts edifices, with sustainably sourced limestone from German stone maestro, Franken-Schotter. This facade, juxtaposed with windows and terraces, forms an intricate grid pattern underlined by burnished bronze framing.

The urban allure of 96+Broadway on the Upper West Side
The urban allure of 96+Broadway on the Upper West Side
The urban allure of 96+Broadway on the Upper West Side

The interiors sing a different yet harmonious tune. A majestic lobby graced with a 20-foot ceiling opens up to vast casement windows. The highlight is undoubtedly the welcome desk, a masterpiece carved from a solid block of travertine, with the limestone’s veins meticulously matched across the lobby.

Organic materials have been weaved into each residence, presenting an ambience of warmth and elegance. White oak flooring, bronze balusters, solid oak cabinets in the kitchens complemented by quartzite countertops all add to the allure. And with the addition of Sub-Zero Wolf appliances and Waterworks soaking tubs, luxury is evident in every corner.

The urban allure of 96+Broadway on the Upper West Side
The urban allure of 96+Broadway on the Upper West Side

From the sprawling 75-foot saltwater pool wrapped in shimmering travertine floors to the state-of-the-art fitness center, it’s clear that no stone was left unturned. For select residences, private terraces allow you to enjoy fresh air in an intimate setting. Finished with intricate, custom-designed bronze railings and substantial pavers, these spaces extend your home into the outdoors. The sunken terrace with lush landscaping, children’s playroom, entertainment lounge and a rooftop terrace with an outdoor cinema and kitchen facilities cater to a holistic luxury living experience.

The urban allure of 96+Broadway on the Upper West Side
The urban allure of 96+Broadway on the Upper West Side

The Upper West Side embodies the quintessential New York dream. This vibrant neighborhood hums with energy in the summer, glows with autumnal charm, offers solace in the winter, and rejuvenates souls each spring. Ornate architectural details are the eye-catching backdrop while wandering tree-lined streets during evening hours, while Riverside Park’s maze of waterfront paths and public courts burst with activity.

For further information, visit 96andbroadway.com

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