Hovarda: A Culinary Odyssey Through the Aegean in the Heart of Soho

Nestled in the vibrant heart of London’s Soho, Hovarda emerges as a beacon of Aegean culinary artistry, offering a unique gastronomic journey that transcends the borders of traditional Greek cuisine. With the recent appointment of Executive Chef John Skotidas, Hovarda has redefined the concept of modern Greek dining, blending it with intriguing South American and Asian influences to create a menu that is both innovative and steeped in the rich culinary traditions of the Aegean region.

Chef Skotidas, with a background that spans the globe from the charming streets of Notting Hill to the serene waters of Lake Vouliagmenis in Greece, brings to Hovarda a passion for Greek cuisine that is both deep-rooted and expansive. His previous roles as Executive Chef at esteemed establishments such as Mazi, SuziTros, ZEPHYR, and internationally at Abra Ovata, have prepared him to spearhead Hovarda’s culinary vision, culminating in a menu that is a testament to his skill and creativity.

The restaurant itself, situated amidst the culinary landmarks of Rupert Street, offers a setting that is both luxurious and welcoming. Designed by the renowned Lázaro Rosa-Violan, Hovarda’s interior is a harmonious blend of elegance and warmth, with a large open kitchen and counter dining that invites guests to immerse themselves in the culinary experience. The term ‘Hovarda’, shared by both Turkish and Greek languages, playfully denotes a generous and spirited host, a concept that is reflected in every aspect of the restaurant, from its menu to its ambience.

The menu at Hovarda is a vibrant collage of flavors, with signature dishes such as Saganaki with kataifi, barrel-aged feta, truffle honey, and basil; Octopus with fava bean puree and onion & fennel marmalade; Seabass Tartare with egglemon, fig, and kohlrabi; and the extravagant Whole Lobster Orzo with lobster bisque, chili oil, and marjoram. Each dish is a masterpiece, carefully crafted to highlight the freshest ingredients and the rich culinary heritage of the Aegean Sea.

Beyond the exquisite dining experience, Hovarda boasts an impressive lounge bar that serves an expansive list of spirits, classic and signature cocktails inspired by Mediterranean notes, and regular live music and guest DJs, adding a dynamic layer to the Hovarda experience. The restaurant’s commitment to creating a lively and engaging atmosphere is evident, making it a destination for those seeking not just a meal, but an unforgettable evening out in London.

The restaurant’s reimagined menu under Chef Skotidas is an invitation to explore the depths of Greek cuisine, to discover its potential for innovation and fusion, and to celebrate the flavors of the Aegean in a setting that is both sophisticated and inviting. Hovarda, blending tradition with a dash of contemporary flair, becomes a vibrant showcase of Greek dining’s exciting transformation in London. It’s a place where each visit leaves a lasting impression, embodying the warmth and generosity that are the hallmarks of Aegean hospitality.

For further information, visit hovarda.london