TAG Heuer
TAG Heuer began as Uhrenmanufaktur Heuer AG, founded in 1860 by Edouard Heuer in St-Imier, Switzerland.
For more than 150 years, TAG Heuer has faced down every challenge, and then pushed past it. By defying the time-honored conventions of Swiss watchmaking, it has led it to ever higher levels of precision and performance. It makes its own rules, chooses its own path, never quits moving forward, never compromises, never cracks under pressure.
The name TAG Heuer combines the initials of "Techniques d'Avant Garde" and the founder's surname.
Overview
Name
TAG HeuerWebsite
tagheuer.comCollection
HorologyClass
WatchmakerHeritage
SwissEstablished
1860Our lifestyle team is on hand to fulfill your horology needs across the globe
Timepiece
Sourcing
Sourcing
On-market and off-market, we connect private horology buyers, sellers and suppliers with utmost privacy and confidence. You can benefit from our holistic approach with regards to fine timepieces transactions, from tailor-made searches to client representations and completion services.
Private
Collections
Collections
We offer impartial advice on maintaining and enhancing the value of your timepieces, as well as, using the latest technological tools to secure and manage your private collection across the globe.
Finance &
Insurance
Insurance
We work alongside leading financial institutions and private specialists to provide robust finance and insurance products, tailor-made for high-value timepiece collections.